Smart cloud-based CRM system

Business Intelligence

Industry:

Results:

• Extraordinary Data Processing

Data Science power on the service of clients’ users which let them receive valuable information.

• Insightful interface

UI which lets users consume an incredible amount of data and rule the financial market.

• Inexcusable availability

High-load style of architecture is able to process thousands of concurrent requests per second.

• Military-level protection

Full protection from all known vulnerabilities or data breaches - only NSA knows how to get in.

Client Description:

Our client provides users with real-time data analytics and customer relationship management solution in the cloud with predictive lead scoring, project management, marketing automation and other features.

Services provided:

Web Development, Cloud Platform, Data Science & ML/AI Integration

Technologies:

Meteor.JS, NodeJS, MongoDB, ElasticSearch, Python, etc.

Challenges:

• Big Data Processing

Our team was tasked with the development of a cloud data-driven platform that required smart big data processing and refined data analysis to provide users with an edge through data-driven decision making.

• Customer Journey Management

We needed to develop a groundbreaking project management and business automation system that can provide the users ultimate experience and help them achieve better business results.

• Constant Availability

As for the cloud solution, it is important to be available 24/7/365 from a wide variety of devices as it is important for sales managers to always remain in touch with their clients.

• Automated Scalability

The aim was to develop a system that combines different third-party solutions, customized data analysis systems, and fast data processing with scalability from 1 to 10000 customers in mind.

Solutions:

• Big Data & AI

Implementation of MongoDB and ElasticSearch let get access to colossal volumes of data within milliseconds as well as an implementation of ML algorithms to get actionable customer insights.

• Sales team Management

A project management solution was integrated into the system that allowed it to create tasks, track customer journeys and reduce churn rate.

• Reliability and Responsiveness

With the help of the latest responsive technologies and DevOps practices, we ensured that the sales team can get access to the solution at any time, any place and on any device.

• Groundbreaking Model-Driven Architecture

We chose the microservice-based architecture thus developing every piece of functionality autonomously for future updates and integrations with 3rd party services.